AM100 dealership group Waylands has expanded its retail network with the opening of a new Kia dealership in Oxford, strengthening the group’s presence in the Thames Valley.
The new Waylands Kia Oxford site improves access for customers to Kia’s latest vehicle range including its new PBV commercial vehicle line-up.
Kia growth in Oxford
The dealership has been developed to support both sales and aftersales growth with a modern retail environment and specialist expertise with Kia-trained teams on site, including electric vehicle specialists.
Commenting on the opening, John O’Hanlon, CEO at Waylands, said: “This new dealership represents our continued investment in the region and our belief in the future of Kia, particularly as more drivers make the move towards electrified vehicles.
“Our team is passionate about delivering a welcoming, knowledgeable experience for every customer, and we’re excited to support motorists across Oxfordshire with a modern showroom and outstanding service for years to come.”
Waylands backs Kia future
Positioned between the group’s existing Kia sites in Bicester and Reading, the Oxford dealership forms part of Waylands’ wider growth strategy.
That strategy is focused on deepening manufacturer partnerships, investing in high quality facilities and building teams capable of delivering consistent performance across sales and aftersales.
Waylands represents Volvo, Polestar, Kia, Honda, Omoda, Jaecoo and MG across the South, employing more than 500 people across 18 dealerships.
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