Park’s Motor Group has reported gains in aftersales efficiency and profitability after deploying Keyloop’s web-based Service Hub solution across all 80 of its locations, representing 28 franchises.
Following a staged rollout that began in June 2025, the dealer group has seen a £57 increase in average aftersales invoice value, a 42% rise in upsell rates and a significant reduction in customer no-shows.
Before implementation, Park’s identified a need to streamline multiple aftersales systems used by technicians and service teams.
The group said Keyloop’s Service Hub has since unified aftersales operations, enabling new workflows and tools for workshop management and customer interaction, including a more structured approach to upselling.
A focus on efficiency and profitability
Scott Menzies, group service manager at Park’s Motor Group, said: “We immediately made a saving by cutting back on investment in three separate aftersales solutions, but Service Hub is delivering so much more.
“It’s simple for staff to use and it makes us more efficient and more profitable.
“One of the main benefits we’ve found with Service Hub is our average invoice value has increased by £57.
“The new online check-in has really helped us in two main areas: no-shows have decreased massively, and we’re doing much better with upsell.
“The customer seems more comfortable sitting at home when they’re doing the online check-in, and across the group our upsell has so far gone up by 42%.”
The deployment builds on a collaboration between Park’s Motor Group and Keyloop that spans almost 30 years.
Park’s acted as a pilot partner for Service Hub and plans to adopt further products within Keyloop’s Fusion Automotive Retail Platform as they are launched.
Service Hub forms part of the Ownership domain of Keyloop’s Fusion platform.
The system draws on Fusion’s Active Data Core, providing a single view of customer interactions, transactions and live aftersales service contracts.
Launched in May 2025, Service Hub is a cloud-based aftersales solution covering booking, check-in, workshop management and customer communication.