– Mitsubishi confirms 33 dealers in first wave of UK sales relaunch
– Network on track for 60 sites ahead of Outlander and L200 arrivals
– Mix of returning franchise partners and new dealer groups appointed
– Mitsubishi confirms 33 dealers in first wave of UK sales relaunch
– Network on track for 60 sites ahead of Outlander and L200 arrivals
– Mix of returning franchise partners and new dealer groups appointed
Mitsubishi Motors has confirmed the first wave of dealer appointments ahead of new vehicle sales, with more than half of its planned 60-site sales network now in place.
The brand has appointed 33 sales sites in the initial phase, combining long-standing franchise partners with new dealer groups, as it prepares for the arrival of the new Mitsubishi Outlander PHEV and L200 Series 7 in showrooms from May.
Dealer network rebuild gathers pace
Mitsubishi Motors in the UK, which already operates 105 aftersales sites, said it remains on track to reach its target of 60 sales dealers ahead of the relaunch of vehicle sales.
The first wave includes established partners such as Humphries & Parks in Maidstone, Adam Purves in Galashiels, Fields of Bromsgrove, Celtic Mitsubishi in Swansea, JT Hughes in Shrewsbury and Tweedmouth in Berwick-upon-Tweed.
Michael Deans, managing director at Tweedmouth Service Station, said: “The all-new Mitsubishi L200 and Outlander models look and drive fantastically well, as you would expect, and we can’t wait to get them to the dealership to show them off to our loyal Mitsubishi customers.
“As a Mitsubishi dealer for now 44 years, we have lived and breathed the Mitsubishi franchise since 1982, and as a family business, we have always felt proud to represent the brand. We look forward to a new chapter and to a great future once again.”
Mix of legacy and new partners
Alongside returning dealers, Mitsubishi has also appointed new partners, including businesses with links to other brands within the International Motors portfolio.
New additions include York Mitsubishi, F J Chalke in Wincanton, Jeffries of Bacton and Startin in Twyford.
Philip Jeffries, of newly appointed Jeffries of Bacton, said, “2026 is a year of celebration for us as we celebrate our 75th anniversary of trading in Bacton, near Stowmarket in Suffolk. We are delighted to have been appointed as one of the new dealers for Mitsubishi Motors in the UK network and to represent the respected and well-known Japanese brand.
“Jeffries’ family history is rooted in Suffolk agriculture, and many of our existing customers drive 4×4 pickups and SUVs, so the new Mitsubishi L200 Series 7 and Outlander PHEV are an exciting addition to our business.
“We are pleased to welcome back so many familiar dealers as authorised sales points,” said Sharon Townsend, head of Mitsubishi Motors in the UK. “The experience, enthusiasm and knowledge they bring to the network and our customers are vitally important, and it will be wonderful to see new Mitsubishi vehicles back in their dealerships. We are also pleased to welcome some new partners to the franchise.
“The news around Mitsubishi vehicle sales has generated considerable interest from customers and dealers alike, and we look forward to completing our new dealer sales network in the coming weeks.”
The dealer locator is now live and a second wave of appointments is expected shortly.
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