A female energy entrepreneur is taking on the price cap with a new national service claiming to unlock £3.8bn of wasted household energy spend this winter.
Lisa Malyon has launched WattsWatt a social enterprise designed to stop millions of households overpaying for power – while helping accelerate a fairer low carbon transition.
WattsWatt targets the 19.7 million households on default price cap tariffs who it says are overpaying by 5–14% a year. That gap translates into colder homes higher bills and people rationing heat unnecessarily.
Malyon says the price cap has created a dangerous illusion of protection. “Millions of people are using less energy than they need because they think the cap means they are safe when in reality they could be getting up to 14% more heat for the same money.”
The platform offers a Never Overpay Guarantee by showing all tariffs from all suppliers ranked purely by price. Smart meter users can opt in for automatic checks every three months while others can enter usage manually.
Crucially WattsWatt does not take commissions or have supplier partnerships. Malyon says traditional comparison sites are “lose-lose” models where households are nudged towards pricier deals while suppliers pay heavy fees that get passed back into bills.
WattsWatt also includes a home energy health check pointing users towards insulation heat pump and decarbonisation schemes they may qualify for. A new community tool called WattsWhere will help groups of households club together to unlock cheaper cleaner power.
Access is not just digital. A phone service allows households to share details from a recent bill and get support without needing to go online.
Malyon says the mission is simple. “WattsWatt flips the model on its head: fully independent fully impartial. No hidden agendas. Just democratised access to life-impacting energy information.”
For a sector dominated by complexity WattsWatt is betting that clarity fairness and a female-led social mission can cut bills fast.
Female energy expert set to shake up comparison market appeared first on Energy Live News.