Jaguar Land Rover has pushed back the launch of its highly anticipated electric Range Rover and Jaguar models to allow more time for testing and to align with future demand, The Guardian reports.
Customers awaiting the electric Range Rover have been notified that deliveries will now begin in 2026, rather than the originally planned late 2025. Meanwhile, two new Jaguar EVs are also expected to face several months of delay.
The revised timeline follows a 15.1% drop in JLR’s global sales for the three months to June, partly due to a temporary halt in exports to the United States. The company has also launched a voluntary redundancy scheme for up to 500 managers as part of a broader operational restructure.
A JLR spokesperson told the newspaper: “We remain committed to launching our new models at the right time, ensuring they meet the highest standards of design, capability and quality.”
According to sources, production of the first new Jaguar EV is now scheduled to begin in August 2026. It is expected to carry a price tag in excess of £100,000. A second Jaguar model is unlikely to arrive before December 2027.
Production of a new electric Range Rover Velar is tentatively planned for April 2026, and an electric vehicle under the Defender sub-brand could enter production in early 2027, although JLR declined to confirm specific model launch timelines.
The delays are understood to be linked to the fact that these will be JLR’s first fully electric models developed and built in-house. The company’s only previous EV, the Jaguar I-Pace, was produced by a contract manufacturer.
AM deputy editor Aimée Turner has been a specialist B2B editor and journalist covering the international transportation sector for more than 20 years.
She has specialised in the significant safety, regulatory, and environmental issues that impact advanced technology businesses in the pursuit of more efficient, safer and sustainable transportation modes.
