Eden Motor Group lands two top honours at Mazda All Stars Awards

Staff
By Staff
2 Min Read

Eden Motor Group is celebrating a major success at the Mazda All Stars Awards, taking home two accolades for performance across its dealerships.

The recognition marks another strong year for Eden’s Mazda teams, delivering consecutive years of national awards and underlining the group’s growing presence within Mazda’s UK retailer network.

Taunton Mazda won Highest Sales vs Objective, after delivering standout results against target and achieving a Taunton-area market share that Eden said rivals much larger OEMs.

The group credited the leadership of Andrew Flory and the wider Taunton team, highlighting their sustained focus on customer experience and performance.

Basingstoke Mazda was named Best Local Business Retailer, recognising rapid growth in local business and fleet sales. Eden said the dealership, led by Will Barrie and Andrew Hendry, has expanded the group’s business customer base over the past two years, building a division that strengthens Eden’s retail operations.

The award follows further national recognition later in 2025, when Eden received Leasing.com’s ‘Dealer of the Year’ accolade.

The double success comes during what Eden described as a milestone period for the business, having recently brought Mazda Newbury into the group and preparing to introduce three new Mazda models in showrooms in Spring.

Graeme Potts, CEO of Eden Motor Group, said: “This was a fantastic evening for our Mazda teams and a proud moment personally. To see Taunton and Basingstoke recognised on a national stage reflects the dedication, professionalism and sheer hard work of everyone involved.

“Consecutive years of awards demonstrate that what we are building with Mazda is consistent, sustainable and focused on long-term excellence. With Newbury now part of the group and an exciting new product line-up coming to our showrooms, I have no doubt that 2026 will be another great year for Eden Mazda.”

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