Advertisement feature from CitNOW Group
Dealers using CitNOW’s latest innovation, CitNOW DataHub AI, are already seeing measurable results. They’re improving their aftersales performance, increasing conversion rates and achieving up to a 10x return on investment from their data.
One AM20 dealer has delivered a 40% uplift in amber work sold by making better use of their insights. Others are forecasting enquiry conversion, building showroom budgets and interrogating aftersales performance in minutes rather than hours. The ability to act quickly, with confidence, is transforming how decisions are made across the dealership.
DataHub AI makes this possible by turning complex dealership data into clear, actionable answers in seconds. Instead of waiting on reports or relying on manual analysis, teams can simply ask a question in plain English through the AI assistant of their choice e.g. Claude, and get an immediate response. They can then drill deeper, explore scenarios or benchmark performance against anonymised data from the UK’s top dealer groups.
This represents a fundamental shift in how data is used across automotive retail. From the showroom floor to aftersales and senior leadership, every role can access insight without needing specialist analytical skills.
The opportunity is significant. While dealers generate vast amounts of data, only 26% say they are getting excellent value from it today (according to CitNOW’s latest research). Yet there is universal agreement that unified customer and vehicle data drives revenue growth. DataHub AI is bridging that gap by making data instantly accessible, relevant and actionable.
Boris Huard, CEO of CitNOW Group, explains: “The automotive industry has incredible data, but it has lacked a single, trusted layer to unlock its value and make it actionable. DataHub AI is that layer, and it’s accessible to everyone.”
By bringing multiple data sources into one unified platform and connecting them to AI assistants such as ChatGPT and Claude, DataHub AI removes the barriers that have traditionally slowed insight. It also introduces powerful benchmarking, with anonymised performance comparisons drawn from 95% of the UK’s top 100 franchised dealer groups, giving dealerships the context they need to understand and improve their position in the market.
More than just a data solution, DataHub AI is part of CitNOW’s broader approach to connected retail. Combined with their CRM and omnichannel engagement tools, it creates a complete ecosystem designed to drive performance, efficiency and customer loyalty.
As the industry becomes increasingly data-driven, the ability to act on insight quickly is becoming a clear competitive advantage. With DataHub AI, automotive retailers are not just accessing their data, they’re turning it into tangible business outcomes.
www.citnow.com/data