Motors & Cazoo has strengthened its data and dealer insight capabilities with the appointment of Chris Lockley as its first director of analytics and insights.
Lockley joins the online car marketplace with extensive automotive analytics experience, having held senior leadership roles at Cinch, BCA and Jaguar Land Rover.
He joins the business from AMS, where he served as data strategy director, and has previously been recognised in the DataIQ 100 list of the most influential professionals working in data-driven businesses.
Dealer data strategy strengthened
The newly created role is designed to enhance the marketplace’s data capability and provide deeper analytics and insights for dealer partners using the Motors & Cazoo platform.
Barry Judge, chief executive of Motors & Cazoo, said: “Chris brings deep automotive analytics experience and will unlock new data opportunities internally as well as helping to accelerate our commitment to delivering greater partnership value for our dealers.
“Consolidating our focus on data is imperative to achieving our goal of becoming the undisputed number two in the UK and we are excited that Chris will lead us on this journey.”
Lockley has previously worked across several major automotive and marketplace organisations, helping develop analytics strategies designed to improve commercial performance and operational efficiency.
Driving insights for dealer growth
Commenting on his appointment, Lockley said: “I’m thrilled to be joining Motors & Cazoo at such an exciting time in the company’s journey. There is tremendous opportunity to build on the strong data foundations in place and elevate how we leverage analytics and insights to accelerate our growth and deliver operational excellence.
“I’m also passionate about helping our dealer partners unlock the full potential value from data, supporting them to drive enhanced commercial performance whilst delivering exceptional experiences for their customers.”
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