Premier League matchday burgers are going wild as top clubs ditch beef in favour of venison to slash carbon emissions.
Brentford and Wolves are among the clubs selling venison burgers at their stadiums as part of a push to cut the climate impact of football food.
The move targets one of catering’s biggest problems with beef carrying one of the highest carbon footprints of any common ingredient.
Venison produces a fraction of the emissions of beef and swapping it in stadiums could cut burger-related carbon by around 80%. For clubs serving tens of thousands of fans every week that adds up fast.
The change is being driven by caterers Levy UK, working across major sports venues who say fans are open to greener choices as long as the food delivers.
Early signs suggest the venison burgers are selling well with many supporters barely noticing the switch beyond the taste.
There is another angle too. Britain’s wild deer population has exploded with no natural predators causing damage to woodlands and farmland.
Using wild venison helps manage that population while avoiding the emissions linked to intensive cattle farming feed fertiliser and land use.
For clubs like Wolves and Brentford the message is straightforward. Cutting emissions does not have to mean banning burgers or lecturing fans. It can mean changing what goes in the bun.
Football stadiums are increasingly being used as testing grounds for low carbon choices from energy use to food waste.
The venison burger swap shows how small operational changes can quietly deliver big savings without denting the matchday experience.
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