Jaguar’s highly anticipated concept car was leaked online just hours before its official debut last night at Miami Art Week.
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Photos were shared on the Spanish automotive forum Coche Spias of a strikingly low and aerodynamic GT concept car, offering a glimpse into the iconic British brand’s future design direction, but it caused significant frustration for the carmaker ahead of the grand reveal in Miami.
Today JLR has provided a full suite of images showing the concept including some neat design details, such as the Jaguar ‘leaper’ emblem replacing the ‘growler’ emblem used in recent years.
The Jaguar Type 00 concept car is presented in two colours, dubbed Miami Pink and London Blue – the former reflects the iconic Art Deco surroundings of its reveal, the latter references its British heritage
This concept serves as a preview for Jaguar’s new generation of electric vehicles set to launch next year.
Jaguar’s first reimagined production car will be an electric four‑door GT, which will be revealed in late 2025 and built in the UK. Many in the industry expect the car to have a six-figure price tag, given that JLR wants Jaguar to be reborn as a modern luxury car brand.
The carmaker says the new Jaguar will use dedicated Jaguar Electric Architecture (JEA) and it is targeted to achieve a range of up to 478 miles WLTP while being capable of adding 200 miles of charge in as little as 15 minutes when connected to an ultra-rapid charger.
Earlier this month Jaguar trailed a fresh brand identity featuring slogans like “Delete Ordinary,” “Live Vivid,” and “Break Moulds,” along with a striking brass-embossed “leaper” emblem.
This rebrand aligns with Jaguar’s decision to phase out legacy models, including the XE, XF saloons, F-Type, and Austria-built E-PACE and I-PACE, to make room for a more focused lineup of premium EVs. The last F-PACE recently rolled off the Castle Bromwich assembly line, signalling the end of an era for the brand.
Jaguar is also reshaping its retail approach, planning to scale down to around 20 UK dealerships while introducing curated brand stores, the first of which will open in Paris. These stores will blend high-end art and cuisine to create an immersive luxury experience.
Managing director Rawdon Glover said it was important to redefine perceptions of Jaguar: “We need to change people’s perceptions of what Jaguar stands for. Having a fire break in between old and new is, actually, very helpful.”
Chief creative officer Gerry McGovern outlined the philosophy behind the new vision, describing Jaguar as a brand rooted in originality and inspired by “Exuberant Modernism.” The reimagined Jaguar emphasizes boldness, imagination, and artistry, with a dynamic new aesthetic featuring vibrant colors and a signature strikethrough design.
Jaguar also recently teased its electric future with images of a camouflaged prototype of the all-electric GT, set to become the flagship of a trio of luxury EVs under its “Reimagine” strategy.