Gen Z in Manufacturing: How to Sell Welding to Gen Z

By Staff
3 Min Read

Editor’s Note: Download the audio version below.

Welcome to another episode of Gen Z in Manufacturing, a podcast where I interview young people about their journeys in manufacturing, how they intend to influence the industry and what they are looking for from an employer.

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For this episode, I welcome Danea Buschkoetter, a 27-year-old lead welding instructor at Cloud County Community College.

Buschkoetter attended welding school to get her certification and later earned a bachelor’s degree in applied technology with an emphasis in manufacturing. She worked as a welder fabricator, a design engineer/draftsman, a project manager and a millwright before becoming a welding instructor, and most recently, a lead instructor.

Buschkoetter was also recognized by SME as one of the 2023 “30 Under 30” honorees.

In this episode, Buschkoetter discusses:

  • How universities and trade schools shape Gen Z (1:19)
  • Transitioning from the field to the classroom (2:48)
  • How to sell welding to Gen Z (4:58)
  • Misconceptions Gen Z has about welding and manufacturing (6:22)
  • Can Gen Z handle long work days and seven-day work weeks, or will employers need to adjust (7:31)
  • How to keep Gen Z engaged in their work (9:12)
  • Connecting to a Gen Z workforce on a personal level (11:43)
  • How Gen Z sees the future of welding (13:14)
  • Challenges of being a woman in welding and manufacturing (14:53)
  • How employers can encourage more women to get into welding (17:34)

Please like and share this episode of Gen Z in Manufacturing. Click here to view previous episodes of the podcast. If you are a member of Gen Z and would like to discuss your experience in the manufacturing industry, please get in touch with Nolan Beilstein, at [email protected].

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